MARKETING FOR THE LGBTQ+ COMMUNITY
CODE-mktg takes pride in being the premier digital marketing firm by and for the LGBTQ+ community.
From branding to social media to copywriting and web content, we are a one-stop shop for anything that requires a little creativity and finesse while connecting with your core audience — a faction of the population that has the worldwide spending power of 990 billion dollars and a worldwide business impact of $1.7 trillion, according to the National LGBT Chamber of Commerce.
CODE-mktg has curated a roster of superstars who excel in their respective industries with two important things in mind: authenticity and allyship. This is the lens through which we do all of our work. We care personally about the clients we take on. That care and the passion is what sets us apart from our competitors. We ask the why before we tackle the who, what, and where parts of the strategy.
Brand Design & Strategy
Our team of creatives can help you stand out from the rest!
Social Media
We don’t post just to post. Let’s get your brand or organization in front of the right audience with intention!
PR/Partnerships
We excel at personal relationships. If you need to get the word out, let us connect you to the right press outlets!
SEO
Optimize your presence on the web with a professional touch.
Copywriting
Need something wordsmithed for your website, white paper, call to action, or campaign? Finessing language is our specialty.
Team Training
If you don’t need day to day management, but want your team trained on social media or need us for a brainstorming session, we’re in!
Web Development
Creating a whole new identity for your brand or organization? We can give your online presence a total facelift!
Email Marketing
CODE-mktg can help get the right content in front of your existing list or build one with specific campaigns.
connection creates conversion
What story does your company, campaign, or organization want to tell?
Right now, the way to connect with your customers is to create a narrative for your brand. We strongly believe that connection creates conversion. Every company, every brand, and every campaign has a living, breathing person with a story behind it.
What’s your story?
capabilities
At CODE-mktg, we believe in strategizing for success. As intuitive idealists, we specialize in connection and connecting — companies to customers; candidates to constituents; nonprofits to donor bases and empathetic folks who will show up.
LGBTQ-owned businesses
We get it. Sometimes you just want to “keep it in the family.” Why should you go with CODE-mktg over one of our competitors? We’ve studied and marketed to/within the community for a combined 15 years. We talk the talk and walk the walk. If one of your mottos is open to all, we’re open to you.
Businesses marketing to the LGBTQ+ community
According to the National Gay and Lesbian Chamber of Commerce, the spending power of the LGBTQ+ community is almost 2 trillion dollars annually. We want to connect you to those customers. We want to connect you to the nonprofits they support. We want to put you front and center as an ally who understands the community and wants to support them, too.
LGBTQ+ Nonprofit & Social Advocacy Organizations
One of the places where small nonprofits sometimes drop the ball is marketing or finding new “customers” to engage with and bring into the fold.
We understand that one size doesn’t fit all when it comes to nonprofits or social advocacy organizations. This is why CODE-mktg takes a tailored approach to each organization we work with. Whether you are an 8-person LGBTQ+ advocacy organization that needs to market their year-end fundraising plan or a brand new nonprofit looking to make its mark, CODE-mktg is happy to work with you for your needs and connect you with the right people.
Candidates
Times have changed tremendously in the last decade when it comes to politics and the winning and staying power of the LGBTQ+ community.
Running for office also comes with a new set of tools (and headaches) with digital media playing a big part in communications strategy. Telling your personal story and engaging with constituents has never been more important. As news unfolds live and press headlines turn into play-by-plays, it’s important to have your finger on the pulse of what’s happening in your universe.
Standing out is the ticket to win, so let CODE-mktg work with you on a communications strategy that keeps you at the forefront of the conversation.
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